Microsoft Copilot will soon support Grok models from xAI. Word, Excel, and PowerPoint users in the Microsoft Frontier Program can test Grok models now, with general support expected to roll out in the future.

Grok models are being added to Microsoft's Online Services Subprocessor list. By offering different models as subprocessors, Microsoft can give customers access to those models without people having to switch away from the overall Copilot experience.

For example, Researcher Agent in Microsoft Copilot works with Claude AI models from Anthropic. Other Copilot experiences may use multiple AI models to complete tasks.

"Our multi-model strategy gives customers access to leading AI models while maintaining the trusted Copilot experience," said Microsoft in a Tech Community post.

For different models to appear as options, admins need to enable them through the settings of their respective organization.

During the testing period, Grok models will not be available in the European Union, European Free Trade Association, or the United Kingdom.

What is a subprocessor?

Subprocessors are third-party providers that help Microsoft deliver online services. Microsoft has an expansive list of subprocessors used for everything from powering data centers to completing tasks in Copilot.

Using Grok as a subprocessor helps Copilot tackle different tasks and provides redundancy that protects against outages or issues with other subprocessors. But users should not expect the witty or irreverent tone and style that Grok has become known for on X.

Subprocessors sit under Microsoft's system prompts and enterprise guardrails, so the generated responses will still be professional. Essentially, you get the benefit of Grok's multi-step logic and mathematical prowess but within Copilot.

Once an admin enables the integration, you can set Copilot in apps like Word, Excel, and PowerPoint to automatically pick the best model for a task, or manually pick between GPT, Claude, or Grok directly from a drop-down menu in the interface.

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Google Gemini now competes with Microsoft Copilot for space on your keyboard. Google just released Gemini for Windows, and that app uses the same keyboard shortcut as Copilot (Alt + Space).

That shortcut is popular and those hoping to use Gemini may have to remap some shortcuts to perform other tasks. In addition to summoning Copilot, Alt + Space opens PowerToys Run.

The Gemini app is available for both Windows 11 and Windows 10. You can download it through Google's website.

The general functionality of the Gemini app is similar to Gemini's web experience. One key difference is that you can summon the AI tool with a keyboard shortcut, which allows you to launch it quickly.

The macOS version of Gemini supports sharing your screen and other native capabilities, such as dictating by pressing both Command keys. Google explains that more native features will ship to the Windows version of Gemini in the future.

I prefer Gemini over Copilot for many tasks. I recently swapped to Google's AI tool for a month to see how it performed as an editor. While Copilot felt more personal, Gemini was often more accurate when it came to correcting tasks.

"In my specific use case, Gemini felt like an upgraded Microsoft Editor while Copilot felt like a modern Clippy," I said a couple months ago.

Both Copilot and Gemini have their strengths and weaknesses, but Google's option is better for my workflow. Our readers disagreed.

21% of those who voted in our poll about proofreading with AI use Microsoft Editor. Another 29% of participants use Microsoft Copilot. Only 11% of voters rely on Gemini to proofread documents.

Of course, Gemini and Copilot can do a lot more than proofread documents. Google recommends the new Gemini app for fact-checking documents, coming up with titles for a presentation, and creating images and videos.

For more complex tasks, you can hand things off to Gemini Spark within the app.

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Hey Copilot, what's the definition of ironic?

I'm not sure Microsoft Copilot would feed me this post from LinkedIn and Office EVP Ryan Roslansky, but maybe it should.

Earlier in the year, Microsoft CEO Satya Nadella bemoaned the term "AI slop" and hoped 2026 would be the year everyone started lying down and accepting AI as inevitable. So far, that hasn't happened. And what's worse, Microsoft's own senior employees seem increasingly annoyed by the tech.

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We've seen Xbox CEO Asha Sharma repeatedly use the phrase "AI slop" to describe subpar experiences like Microsoft's ill-fated "gaming Copilot," and LinkedIn itself deleted its "enhance with AI" post button, and replaced it with an "AI slop" report feature to try to boost the "quality" of its miserable, self-aggrandizing content algorithm.

Speaking of the hellscape that is LinkedIn, former CEO now Microsoft EVP Ryan Roslansky recently dropped this musing that I found to be particularly comical given what Microsoft has unleashed on the world.

Roslansky lamented, "AI slop isn't happening just on social networks ... it's happening in the day to day of work. Someone sent me what was clearly an AI generated doc. I read it, realized it was AI, had my AI summarize it, and ended up with nothing that brought new thinking to the idea ... This is a doom loop."

The phrase "no shit" comes to mind. Roslansky is speaking to a workplace irritation, but unwittingly touched on one of the AI industry's most self-destructive problems. One of the hilarious consequences of Microsoft Copilot, ChatGPT, Gemini, and other content-theft platforms is that they're trained entirely stolen human-made content. AI data sets post 2023 are doomed to rely on cannibalizing AI-generated content, creating an incestuous data "doom loop" Roslansky spoke of here. Researchers have described this as "model collapse" previously, as human content creators get put out of business by Google's AI summary box. Reddit is reportedly thinking of cancelling its AI training contracts with Google, after realizing that Google's content theft engines are killing Reddit's entire business. Reddit recently blocked ChatGPT from accessing its content, as the platform seeks to insulate its business from theft.

"If we're not careful, we'll end up with a very expensive way to avoid writing and reading in an ocean of sameness, genericness ... Let's not do that." Roslansky pleads, "Let's go another way where AI helps us to do things, to learn things, to create things, but in ways that we enhance and advance with our distinct perspectives and unique experiences!"

Lol. Lmao even.

The post was liked by Microsoft President Brad Smith, who I've noticed has been desperately trying to whitewash Microsoft's data center expansionism across his own LinkedIn recently. Microsoft, unlike other big tech firms, seems far more concerned with how badly AI is battering its public image. Microsoft's data centers are increasingly dealing with protests across the world. The destruction of local communities is uniting regular folk across the political spectrum in ways we haven't seen in years.

Microsoft unleashed this mess. Perhaps take some responsibility?

Xbox CEO Asha Sharma has been instrumental in turning around Microsoft's gaming brand in recent months, boosting perception of the platform with a flurry of consumer-friendly features and promises. It doesn't seem like other Microsoft departments got the memo, yet.

Linux adoption among consumers is gradually increasing, as gamers, tech enthusiasts, and even nation states seek to escape Microsoft's poor handling of Windows. AI buttons everywhere, unwanted bloatware, poor performance, and a collapse in trust has made Windows look more vulnerable than ever — and competitors are lining up to take advantage.

Microsoft is the undisputed monarch of AI slop. Watching its execs cry about the technology they themselves foisted on the world is a master class in obliviousness and responsibility avoidance. Microsoft isn't fooling anyone, except perhaps themselves, and it's miserably sad.

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I got into this business inspired by the innovations Microsoft was exploring a decade ago. Microsoft led cloud convenience and digital platform synergy, its hardware innovations across Surface even gave Apple pause. But it has become consumed by AI psychosis in recent years, and while shareholders are undoubtedly happy, consumers in Microsoft's "legacy" business are looking for the exit.

Whether it's data centers destroying local communities, AI bull cluttering up Windows, or Microsoft's harvesting of tech components blowing up consumer prices ... perhaps Microsoft's senior execs need to read the room, sit down, and take some responsibility for the chaos they've unleashed on the world.

A crazy idea — that didn't require any input from AI, by the way.

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The big AI era isn't going as some might've hoped.

OpenAI and other big companies are losing billions chasing artificial intelligence technology, and it's only clever accounting and circular investments keeping the entire industry afloat. OpenAI specifically is in hot water, with spending commitments through to 2030 coming scarily close to $1 trillion dollars, and is operating purely on the basis of handouts from the likes of SoftBank, NVIDIA, Oracle, and Microsoft. OpenAI is looking to spend $50 billion in compute alone in 2026 on roughly $25~ billion in revenue, revenue which is also made up at least in part with IOUs.

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Despite the scary numbers, OpenAI is trucking along on faith and fumes alone, as companies' belief in the tech keeps the firm alive, for now.

Yet, even Sam Altman is having doubts about the impact of large language models. In a new podcast, Altman lamented "economic inertia" for the lack of adoption, and also called out the AI industry for making the tech seem "scary."

"A lot of the people building AI have been off saying there's a 25% chance we're going to destroy the world ..."

Altman effectively blamed those pesky humans for not adopting ChatGPT and other AI products, lamenting that "people keep using their tools in the same way" they had previously been using them.

"I thought when we got to [ChatGPT]-4, which was back in 2023, I thought very quickly after that there'd be much more disruption, with the software business up for grabs right away. I was wrong about a few things, one of them, in terms of the speed ... the economy just has so much inertia. People keep doing the same things they're doing, they keep buying from the same company, they keep wanting to use their tools in the same way ..."

Altman implied that the "slow" pace of change would make the "transition" to AI "smoother." Elsewhere in the podcast, Sam Altman remarked that AI leaders had "not done a very good job" explaining AI tech, referring to the broad backlash to the technology.

"I also think a lot of the people building AI have been off saying there's a 25% chance we're going to destroy the world ... and yeah, we're going to race ahead and do it because otherwise those bad guys will do it first. Or it's like, 'man, this thing is going to be really terrible, and 50% of the jobs are going to go away in the next year, and we hope you are all okay,' but it seems really scary.

We have not, as a field, done a very good job of explaining to people what the benefits are and how the downsides can be mitigated. We certainly have not done a good job ... even if people have had answers like, 'well, there's going to be universal basic income, or work will be optional', or whatever. There's been very little discussion from people about how and why it's important that people have more power and freedom in the world, not less."

My take: Altman just doesn't get it

I think the key issue with this AI tech is that most people just don't find it very useful. I work in an industry that, at least on paper, should benefit from some kind of automagical writing tool. The problem is that it loses so much nuance and accuracy that, even if I wanted to use it for work, I literally can't.

I think a lot of these very technical, mathematically-inclined dudebros pushing this format have little knowledge or understanding about how and where this technology should be applied. Spotify, YouTube, Instagram, gaming platforms, and other services are actively trying to filter out AI content, as it is repeatedly proven to decrease engagement — users actively hate it. Companies that are using tokens to try to boost productivity are finding that they're actually just boosting costs, and that they're simply finding a new bottleneck in the finite amount of addressable customers.

LLMs undoubtedly have uses, but when 90% of the compute is being spent on utterly unproductive use cases, the economics simply seem primed to implode. If you're spending tokens for the sake of spending tokens, and it doesn't lead to any discernible increase in sales — what is the point? You could use AI to make hundreds of slop video games, but people already have more than enough to play built by an ironically more affordable human workforce.

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In the future, I think we'll find AI probably ends up as a tool of governments in things like law enforcement and medical fields. Specific industries will benefit from tools that can parse and summarize large, complex data sets, albeit with the unfortunate knowledge of LLMs' penchant for hallucinations and outright lies. Just yesterday I asked Copilot to find some links to some old Windows Central articles I did. It just straight up lied and gave me some completely made-up links instead. Extrapolate these simple mistakes to medical fields or military applications, where lives are literally at stake ... is it worth the risk?

Perhaps the issue is that AI's inaccuracy renders it only viable in low-stakes businesses ... and those low-stakes businesses simply won't see a real return over doing things the "old way," which Altman describes as economic "inertia."

Perhaps it's not inertia. Perhaps the AI business model is just not the disruptor it was cracked up to be.

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Less than one year after being launched in preview and before leaving testing, the COPILOT function in Excel is going away. The function never shipped to general availability, but it could be used by Frontier and Insider users since August 2025.

The COPILOT function allowed users to use natural language to place prompts into spreadsheets. For example, you could use it to summarize text or categorize feedback. The function could also look up information from the web.

While useful, the function had serious limits. Microsoft stated that people should not use the COPILOT function for numerical calculations, responses that require context from other parts of a workbook, or any tasks with "legal, regulatory or compliance implications."

Considering how many people use Excel for important work and calculations, those limits are quite restrictive.

Microsoft's explanation of why the feature is going away lacks details. Instead, it primarily focuses on the fact that Copilot in Excel is still available in the side pane:

"Beginning September 14, 2026, the =COPILOT function in Microsoft Excel will no longer be available. This function is currently offered as a preview feature through the Insider and Frontier programs.

Customers can continue using Copilot in Excel through the Copilot side pane, which provides many of the same AI-powered capabilities, including summarizing text, classifying data, generating content, and retrieving information from the web. This change helps streamline the Copilot experience within Excel while continuing to provide AI assistance through a supported interface."

Users will not be able to create new formulas using the COPILOT function after September 14, 2026.

Windows Central take

It appears Microsoft may be reining in Copilot a bit. The AI tool is still part of the company's plans, but in a more controlled manner.

Microsoft has a unified Copilot experience that merges Copilot and Microsoft 365 Copilot. We've also seen some Copilot features go away or be limited over the last few months.

Earlier this summer I argued that the free version of Copilot is starting to feel like a tech demo designed to push paid tiers. I still think that's the case, but if Microsoft is going to push Copilot, it's best to do so with a plan.

Since the launch of Copilot, it's felt like Microsoft threw everything at the wall to see what sticks. The Copilot brand was diluted and there were dozens of different apps with Copilot in the name. Anything even remotely related to AI was attached to Copilot in some way, making the term almost meaningless.

Whether it's because Microsoft decided that strategy was a mistake or it's just had enough time to assess what properly stuck, the next wave of Copilot feels more targeted.

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When does a bug become a feature? Microsoft needs to answer that question now that classic Outlook may hide the Copilot button and stop other Copilot features from working.

A bug that appears with build 20026.20182 of classic Outlook prevents access to Copilot Chat and removes Copilot entry points within the app.

"After classic Outlook for Windows updates to build 20026.20182 and higher, you no longer have Copilot Chat or Copilot entry points in Outlook," reads a Microsoft support document. "This issue happens if you have a Copilot Chat (Basic) license or a paid M365 Copilot (Premium) account."

While it's easy to joke about Copilot going missing being "addition by subtraction," the bug is likely frustrating for those that rely on Copilot within classic Outlook.

If your system is affected by the bug, the Copilot button could be missing from the top-right area above the ribbon. The Copilot icon can also go missing in the left app bar or the More Apps area.

Even if you see the Copilot icon in the Add Apps section, selecting "Open" may not do anything at all. Even if you've added Copilot through ribbon customization, the option may appear grayed out or unavailable.

Only classic Outlook is affected, meaning Copilot still appears and works as usual within the web version of Outlook and other versions. The Microsoft 365 Copilot app and web experience are also working normally, though it's worth noting Microsoft has a new unified Copilot experience rolling out.

If you need to use Copilot immediately, Microsoft suggests switching to Outlook on the web or the new Outlook app. While standard fixes like creating a new Outlook profile, clearing local cache data, re-signing into Office, or restarting Windows have been tried, Microsoft notes they don't consistently restore the missing buttons.

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I have several PCs in my office that are capable of running Copilot+ tools in Windows 11, but there's one feature I've stayed away from: Windows Recall.

Why? I don't particularly like the idea of AI snapshotting what I do on my PC and making it searchable, even if it promises to never let the data leave my local system. I'm sure it's handy for some users, but I've yet to come across a scenario where I wish I had it enabled.

If you're of the opposite opinion and happen to use macOS, I have good news. OpenAI today announced "ChatGPT Computer History" for its macOS app.

What is ChatGPT Computer History?

It's tough not to immediately begin comparing Computer History to Windows 11's Copilot+ Recall feature.

Here's a blurb from the ChatGPT press release about how it works:

Yeah, that sounds like the same thing. But let me explain ChatGPT's version a bit more.

Computer History, according to ChatGPT's website, is completely optional and turned off by default for Pro, Business, and Enterprise subscribers.

Rather than collecting screenshots every so often to keep track of your doings, Computer History "records interaction events and does not capture your screen or audio." It's basically its own little keylogger, keeping tabs on clicks, typing, app switching, shortcuts, and more.

The data it records is searchable, and you can interact with Computer History the same way you interact with any AI, asking it regular language questions.

The data that Computer History gathers is saved locally on your Mac, but it does get sent to OpenAI's cloud servers in order to turn it into memories. These memories are then sent back to your Mac for local storage.

OpenAI says it does not keep this data on its servers unless required by law, and it does not use the data for training.

Is Computer History different enough from Recall to avoid similar backlash?

The reaction to ChatGPT's Computer History announcement is surely mixed. It seems like there are just as many people worrying about massive privacy and surveillance issues as there are people wondering if they should go out and buy a Mac.

Windows Recall faced the same adversity when it was announced as a default feature, with no opt-in available. The pushback was so bad that Microsoft delayed its launch by almost a year in order to address security issues. It officially released in April 2025 as an opt-in feature, but I know that many Windows users are still wary of its abilities.

The fact that ChatGPT is making its Computer History opt-in from the start tells me it learned from Microsoft's mistakes. There's also the fact that it doesn't take screenshots, making it feel less like routine spying.

That doesn't mean there aren't inherent risks to using something like Recall on Windows or Computer History on macOS.

It's clearly noted in OpenAI's Computer History documentation that the feature does not encrypt your information, and that it can be accessible to other apps running on macOS.

Like Recall, there are also serious prompt injection risks. Because these AI-powered features can essentially see what you're doing, they can be tricked with text. You might visit a seemingly innocuous website, only to realize later that it contained hidden instructions aimed at AI that made it do something unsavory.

Windows Central's take

Some of us here at Windows Central use Windows 11's Recall feature. Others don't. I'm in the latter camp, but one day that might change.

Why? It feels like there's a definite push going on with AI assistants that can remember everything you do, and it's not just ChatGPT and Microsoft. I've spent time with Lenovo's Qira cross-device ambient assistant, and I've written about HP IQ.

Although I shudder at the privacy implications of these tools gone wrong, they definitely seem like one strong fork in the future of computing. It will be interesting to see how this all plays out, and ultimately to see how macOS users react to something that made Windows users go ballistic.

What do you think about ChatGPT's Computer History? Is it Recall with a different name? Is ChatGPT approaching the tool properly with opt-in-only settings and no screenshotting? Is it something you'd use on Windows 11? Let me know in the comments section below!

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Back in May, Microsoft confirmed that it was working on a Copilot super app that would merge the different consumer Copilot and productivity Copilot experiences under one app. Until now, Copilot and Microsoft 365 Copilot have been targeted at different users, but starting today those apps are being merged into one.

"We're updating Copilot to create a simpler, more cohesive experience for everyone," a new Microsoft Support document says. "Depending on the account and device you use, you will see changes to the Copilot app including changes to appearance and functionality, such as navigation, feature availability, or sign-in experience."

The unified Copilot experience begins its rollout today, but not everyone will see it right away. Microsoft says the experience will land on mobile first, with the unified Copilot on Windows and macOS being an opt-in experience at first, made available over the coming weeks.

The rollout should make it easier to move between using Copilot as an AI assistant for personal matters and using Copilot for productivity based tasks. For most people, not much will change with the unified app, which will simply appear as "Copilot" now. With that said, Microsoft does say that some features are going away with the unification. Those features include:

• Group Chat
  • All group chat threads, messages, and images will not carry forward after August 18, 2026.
  • Users must manually copy or download anything they want to keep.
• Podcasts
  • The Podcasts feature is being fully retired on August 18, 2026.
  • Users will no longer be able to create or access podcasts in Copilot after this date.
  • Individual podcast files can still be downloaded before retirement.
• Deep Research
  • Deep Research is being retired for consumer users starting August 18, 2026.
  • Existing Deep Research content will remain accessible, but the feature itself will no longer be available.

For those using Copilot with a work or school account, Microsoft says the unified Copilot app is also coming to those accounts too. The personal and commercial accounts will be separated within the app, meaning data from your work or school account won't be shared with your personal account, and vice versa. "Work and personal accounts remain separate. Your organization's security, privacy, compliance, and administrative controls continue to apply when you use Copilot with your work or school account."

For those using the personal consumer Copilot app, you will notice an updated UI that more similarly matches the Microsoft 365 Copilot app. Those who use the Microsoft 365 Copilot app likely won't notice much of a difference, outside of the rebranded app to just "Copilot," along with a slightly updated logo.

For those curious, this is the new Microsoft Copilot icon and branding. Can you tell the difference? No, us neither.

Lastly, Microsoft has confirmed that all your Copilot data (except for the features that are being taken away) will migrate automatically to the new experience, meaning users won't need to do anything to ensure their chats and data are carried forward. All of that will happen automatically when the unified app lands on your device.

The unified Copilot experience begins its rollout today, though it's happening in waves so most users won't see the changes right away. Worldwide rollout for the mobile starts today, with rollout for Windows and macOS expected to start in mid September. Here's the full rollout schedule:

• Mid‑August 2026 — Worldwide rollout begins for mobile and web apps; early‑access opt‑in opens for Windows and Mac apps; copilot.cloud.microsoft URL available in Frontier for testing.
• Late August 2026 — Standard rollout of the URL redirect begins.
• Mid‑September 2026 — Worldwide rollout begins for Windows and Mac apps.
• Late September 2026 — Deferred rollout of the URL redirect begins for the web app.

Microsoft's unification of Copilot is a long time coming, and one that is setting the company up to deliver a Copilot super app experience that can do everything across Microsoft's platforms and services. It never made sense for Microsoft to split Copilot up between consumer- and productivity-based use cases, especially since users commonly want to do both.

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Twitch has another backlash on its hands, this time for forcibly opting-in all of its users to wanton content theft.

Twitch is a generally awful platform. The business has been a major drag on Amazon's bottom line since they acquired the brand losing billions of dollars year in, year out. Amazon has simply been unable to figure out how to adequately monetize the platform in a video streaming universe dominated by YouTube and Google ads, but its treatment of its userbase and content creators has hardly helped.

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Indeed, Twitch is facing another backlash right now for forcibly opting users into "ai training." Now, when you stream on Twitch, by default your likeness, content, voice, and other interactions will be used to train Amazon's AI stuff, in a move nobody could've seen coming.

they know we don't want it. they do not care.

— @witchytq.bsky.social (@witchytq.bsky.social.bsky.social) 2026-08-12T22:25:50.671Z

Responding to the backlash, Twitch Chief Product Officer Mike Minton admitted that they knew everyone hates it, but they don't care.

"Why is not opt-in?" Minton responded, acknowledging Twitch's very angry chat during a live stream this past week. "I get it ... let me opt-in vs. making me opt out. The honest answer, and I think most of you can probably appreciate this ... if it was opt-in, nobody would opt-in. That's honestly the answer. It's gonna' be on by default."

You can opt out of Twitch's AI content theft machine by going to settings, security and privacy, then toggling off "training for generative AI."

The entire tech world seems steeped in AI psychosis right now, expecting us plebians to just sit down and take generative slop and its painfully useless and forced "features" flooding into every corner of the web. AI Nutjob-In-Chief Sam Altman recently was fried alive on X (Twitter) for suggesting parents use ChatGPT to generate podcasts for their kids, rather than simply ... yanno, talk to them.

The latest Twitch backlash is just another long list in self-defeating stuff the platform has implemented over the last few years. For what it's worth, competitor YouTube does not give creators any control whatsoever over whether or not their content is used for training. Your content on YouTube is used automatically for Gemini's video training. Google only lets you opt-out of "third-party" training. At least Twitch is giving users an opt out ... which is something, I suppose.

As the tech world struggles to figure out how to make any of this AI stuff make sense, I suspect we'll see more dumb stuff emerge from the gaming universe, not less, in the near term.

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It's the year of Linux, haven't you heard? You may as well pack up your PC, study your favorite distro, and get ready to evangelize the open-source platform that will run on all systems in the future.

Joking aside, Linux has grown a bit in popularity and Microsoft continues to embrace it. While the tech giant has several apps and projects on Linux, Microsoft has not released an official Copilot app for Linux.

Sure, you could use Copilot on the web. Heck, you could even open up Microsoft Edge for Linux and install Copilot as a PWA (Progressive Web App). But where is the fun in that?

Instead, you could install the unofficial Copilot app for Linux built by Hayden Barnes. The app opens the Copilot web app in a dedicated GTK window and keeps your login session safely on disk. It also integrates with the desktop for autostart, system downloads, app launcher execution, and accessing hardware permissions like the microphone.

Barnes shared the project on X alongside a link to the app's GitHub page.

Many of the unofficial Copilot app's features overlap with using the web version of Copilot since Microsoft's AI tool is the center of the experience. But building the unofficial app as a native GTK application means its developer can deeply integrate system shortcuts, allow it to run quietly in the system tray, and trigger native OS notifications as opposed to relying on browser notifications.

Other benefits include native support for desktop accent colors and system dark themes. Overall, the app looks and feels far more natural on a Linux desktop than a standard browser window, and keeping Copilot isolated prevents it from slowing down if your main browser gets bogged down with dozens of open tabs.

The unofficial Copilot app for Linux is new, so we'll have to use it for a while to determine its long-term stability and performance. The first publicly available release of the app shipped this week.

We have a few systems running Linux spread across our team, so we'll let you know how the unofficial Copilot app performs over time.

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Microsoft's stocks rallied this past week on accelerating AI growth, but the devil is always in the details.

Over the past month, Microsoft's shares have surged almost 30% following its quarterly filings, which beat Wall Street estimates by a significant margin. Microsoft proved that its AI business is accelerating in growth, and that cash flows remain healthy despite the firm's extensive capital expenditure on new data centers. However, new information suggests that there's still an enormous caveat to this news.

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Analysis from Bloomberg has poured cold water over Microsoft's AI earnings potential. Disclosures from Microsoft suggest that OpenAI accounts for around 70% of Microsoft's total AI-related income, based on projected growth and previous disclosures that relate to revenue derived from OpenAI.

Microsoft reported that Copilot has millions of paid seats in Microsoft 365, and is being gradually adopted by a wide variety of governmental, public, and private sector businesses. But when you tally it against previous disclosures, it shows that GPU and infrastructure consumption specifically from OpenAI still drives between 65 to 70% of Microsoft's total AI business. Training platforms like ChatGPT and simply serving it to customers remains the cornerstone of Microsoft's AI business. That's potentially problematic and comes with a huge amount of risk.

On the gaming side, Call of Duty having an off year was enough to drive Xbox's total revenue down by 11%, leading to masses of layoffs. OpenAI, by comparison, is estimated to be losing anywhere between 10 and 20 billion dollars per year, on a comparatively modest $2-5 billion in revenue. OpenAI has a mountain of investors keeping it afloat right now, and Microsoft itself remains one of OpenAI's biggest backers, investing to the tune of billions in cash, infra, compute credits, and other instruments. On the face of it, Microsoft's AI bookings simply represent OpenAI's compute bill packaged as revenue.

It's not unheard of in business. Spotify ran losses for years until eventually becoming profitable (to the tune of billions, I might add). The idea is that you burn through debt, scale rapidly, change user behavior, and create new markets. Then, you lock people in and make them dependent, and start monetizing. Microsoft and OpenAI's other creditors are betting that one day, ChatGPT will become the default — an inescapable cornerstone of computing for billions of people.

But what if that doesn't happen?

What if people end up choosing Claude or Gemini over ChatGPT? What if regulatory scrutiny or public opinion sours ever further? What if elections are won on the promise of blocking new data centers, rather than enabling them?

The disclosures suggest that Microsoft's AI growth is inorganic and revolves almost entirely around training ChatGPT's models. If OpenAI imploded or decelerated, Microsoft would be on the hook for billions in sunk cost and enormous amounts of excess data center capacity.

There's no suggestion of a deceleration, quite the opposite — which is why the stock price has surged. But there's also little reason to believe that this entire segment is even vaguely organic.

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Microsoft is already trying to diversify by training its own "more efficient" MAI models for consumer applications while boosting external enterprise adoption. It's started to devote more attention to its legacy consumer businesses too, namely Xbox and Windows, as neglect therein becomes untenable. But none of this will save Microsoft or its shareholders if the so-called "AI bubble" well and truly does pop.

It'll be interesting to watch how CEO Satya Nadella navigates Microsoft through this somewhat unprecedented era.

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Microsoft's share price has slid 22% in the past year, as investors increasingly cast doubt on the firm's long-term AI strategy.

Artificial intelligence has been billed as the next coming by Big Tech, with everyone from Amazon to Google trying to figure out how to leverage the expensive technology to generate profits. The problem is, nobody is even close to having an answer.

Generative AI is incredibly costly to run, and the return on investment is unclear at best. Many companies are starting to discover that, in fact, it's cheaper and more effective to simply use human labor. Companies that previously laid off engineers in favor of AI models later found themselves crawling back to those fired, and others have put large restrictions on token expenditure as returns remain elusive.

I saw a clip on CNBC from Ed Zitron, creator of the Where's Your Ed At newsletter and host of the Better Offline podcast recently. It summarized Microsoft's AI conundrum in pro wrestling terminology — which appealed to my simple brain. His full analysis is anything but simplistic, though. It speaks to the hard reality companies like Microsoft are facing: Is any of this actually worth it?

Zitron describes the challenges of companies like OpenAI and Anthropic joining SpaceX in going public, describing how the company's financial realities betray the almost demented hype around them.

"They'd be the first to be this bad, other than WeWork, and this is so much worse than that. OpenAI burned $20.9 billion dollars in 2025. The problem with these companies is ... their margins are getting worse. Their costs increase linearly with their revenues. There's no proof they can improve their margins. No amount of specialist silicon will bring these costs down.

"We're at a point where OpenAI is pushing their IPO to 2027 because they couldn't get a trillion-dollar valuation. People are wising up to the problem of generative AI: there's not really a business there."

Zitron posits that none of the hyperscalers and companies like OpenAI and Anthropic "encourage waste," while potentially stealing ideas generated by companies using their models, citing Claude Design and Figma. Indeed, the only public company that seems to be flying on its AI hype right now is Google. I would argue that's less to do with innovating, and more because they've found a way to steal revenue from human creators via Gemini's Google Search summary box — instantaneously creating infinite, dynamic (albeit hallucinating) ad-scaling opportunities.

This wholesale content theft is not as readily available to OpenAI, Anthropic, or Microsoft. Google Search remains the dominant tool for browsing the web, and thanks to Chrome and Android, Google owns the entire stack here.

Microsoft very much does not own the entire stack. It barely owns a stack at all here.

Microsoft's partnership with OpenAI is on the verge of collapse, pending contractual obligations that will expire over the next few years. It's already ditching OpenAI's pricey models in favor of supposedly more-efficient MAI home-grown models in some products. Microsoft Copilot is already barely used, despite being baked into Windows. It languishes at lower than 10% of the market, according to estimates, far behind the likes of Claude, Gemini, and ChatGPT.

CEO Satya Nadella's decision to give up on Windows Phone and internal Android projects has precluded Microsoft from any form of mobile play here. Mobile is where all new consumer tech will thrive, whether or not it's AI or something else. The historical open nature of Windows prevents it from reaching consumers with any of its products. Nobody uses Bing, Edge, or Copilot, and it's a result of Microsoft's wholesale lack of foresight.

Microsoft bet that it could provide the underlying infrastructure instead, and has spent monstrous amounts of CapEx on data centers in the past few years. But Zitron posited in a large report from May that it might be exaggerating, or perhaps even outright lying, about its data center expansion plans. Indeed, there's little evidence that Microsoft has actually expanded its capacity since 2024. Zitron tracked a variety of Microsoft-announced data center projects and found them in various states of incompletion.

Is this a signal that there's no real demand? Is Microsoft intentionally stalling and dragging out construction because it knows there's no actual ROI incoming from these projects?

AI-adjacent stocks, including SpaceX, Oracle, and Microsoft, have all been in near free-fall decline recently, as investors seem to bet that there's gross over-extension going on. Meta is also reportedly spinning up a cloud company to try and offload excess compute it had previously invested in AI specifically, despite not having any actual demand.

"The only reason Big Tech is investing in this is that they've run out of hypergrowth ideas," Zitron said, on the general AI industry. "They don't have a next iPhone, they don't have a new Google Search. They've put over a trillion, with trillions more to come, into a kind of dead-end industry. When that ends, they'll have to admit that they don't have anything else."

"In the future, I see [AI] as a boring hardware-based business, kind of the Oracle licensing hardware model. I think this is a $10 to $30 billion TAM [total addressable market] industry, pretending to be a $1 trillion industry."

"Everyone is just kind of pretending. It's the kayfabe of a tech industry that really has run out of ideas."

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Over the past few years, we've seen generative AI cement its footprint in the workplace and even take over redundant, repetitive tasks entirely. Last year, Anthropic CEO Dario Amodei claimed that AI was on the verge of slashing up to 50% of entry-level white-collar jobs, making it harder for Gen Z to enter the job market.

Even Microsoft's AI CEO, Mustafa Suleyman, recently cleared up the intent of his statement that AI would eliminate white‑collar jobs in less than 18 months. The executive indicated that the statement was blown out of proportion, further clarifying that he meant AI would augment repetitive, mundane tasks — not replace humans.

In 2025, Microsoft co-founder Bill Gates indicated that AI would replace humans for most things. However, the philanthropic billionaire claimed that it'd be mostly up to humans to decide how they interact with the next-gen technology.

The executive previously indicated that biologists, energy workers, and coders would survive the AI revolution, citing that their complex nature constantly requires human intervention.

Incidentally, Gates may have just identified a fourth profession that could be safe from AI replacement — athletes. During an appearance on The Tonight Show with Jimmy Fallon, he suggested that while AI might take over many human tasks, no one would want to watch computers playing baseball (via LADbible Group).

With that in mind, it’s safe to say we’ll continue to savor the moments when our favorite players like Arsenal’s right winger Bukayo Saka grace the pitch with their talent and keep us entertained, even now during the World Cup season.

As AI gains broad adoption and becomes more prevalent, it will undoubtedly reshape how we work or even redefine what the term means. Last year, a study by Microsoft Research highlighted 40 job roles that are at risk of extinction in the age of AI, including customer service representatives, interpreters, technical writers, editors, web developers, and more.

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Microsoft and OpenAI are no strangers in the corridors of justice, particularly when it comes to copyright infringement disputes. It is well established that advanced AI models such as Microsoft Copilot and ChatGPT rely heavily on vast amounts of online content, including material from outlets like Windows Central, for training purposes.

In court proceedings, Microsoft and OpenAI have consistently argued that copyright law does not explicitly prohibit the use of online content to train AI models. However, with Google racing ahead by embedding AI directly into search, the industry finds itself at a tipping point. As traditional outlets struggle to compete, many are shutting down, leaving thousands of experienced journalists in the lurch.

OpenAI CEO Sam Altman has openly acknowledged that building tools like ChatGPT would be virtually impossible without relying on copyrighted material. That admission now looms large as a coalition of publishers, representing nearly 400 newspapers, has filed a lawsuit against Microsoft and OpenAI in the U.S. District Court for the Southern District of New York, accusing them of copyright infringement (via Bloomberg).

The complaint indicates that the two companies are unlawfully using their content to develop and train the AI chatbots without consent or compensation. According to the complaint:

"Defendants systematically and secretly crawled the Publishers’ websites—including content behind paywalls and other access restrictions—and copied the Publishers’ articles, stories, and other original works onto their own servers without authorization."

The publishers argue that the companies have generated billions from stealing their work and have not paid a dime for it. They are now seeking statutory damages and injunctive relief, citing copyright infringement and violations of the Digital Millennium Copyright Act.

Speaking to Bloomberg, OpenAI spokesperson Drew Pusateri indicated:

“Our models empower innovation, are trained on publicly available data, and are grounded in fair use."

“It would be inequitable if at the end of this you have a resolution that only benefits the largest players in the marketplace and not the people who are doing hard work reporting on things that frankly very few outlets still cover in America today,” former New Jersey Attorney General Matthew Platkin added.

The publishers argue that the AI revolution could be a "death knell for local journalism" if these AI firms aren't held accountable and continue to steal content without compensation.

Elsewhere, a separate 2024 report suggests that AI companies, including Anthropic, Google, and OpenAI, had hit a wall due to a lack of high-quality content for training, which prevented them from developing advanced AI models.

This opens up a broader discussion about the future of AI models if Google is hell-bent on integrating AI into search, after it has practically run every publication into the ground.

The dead internet theory, in particular, comes to mind. It suggests that prolonged exposure of large language models to low-quality training data negatively impacts accuracy, comprehension, and thought process. What's worse is that the phenomenon could only be less than 3 years away if recent studies are anything to go by.

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Microsoft CEO Satya Nadella warned that AI must demonstrate real‑world value or risk losing public support. His comments came amid mounting community backlash over the technology’s heavy demand for electricity and cooling water to power data centers, although Microsoft and NVIDIA have seemingly found a fix.

Speaking to The Wall Street Journal recently, Nadella echoed his earlier stance, stressing that leading players in the AI industry must advance the technology in ways that deliver the greatest public benefit.

There’s growing concern around AI, particularly when it comes to security, privacy, and even its impact on jobs. "You can't say, hey, all white-collar jobs are gone and this could even be a weapon, and we will use all the power to build data centers," Microsoft CEO Satya Nadella noted.

Perhaps more interestingly, the executive called out key investors in the AI landscape who see the technology primarily as a tool to cut jobs and reduce operational costs. He indicated that this would be the wrong way to look at the technology.

Instead, he recommended that AI should be viewed as a tool designed to help skilled workers better leverage their capabilities. He further painted a picture where AI tools and human capital co-exist in the same space, a phenomenon he referred to as "token capital."

While the executive claimed that it'd be a recipe for how companies can leverage both AI and workers simultaneously, he admitted that: "it's a lot of change management, it's a lot of displacement, but there is a path."

Nadella indicated that leveraging AI and humans at the same time at work can create a "continuous learning system." He indicated that companies in the future could be characterized by the "tacit knowledge that they contain from both sources."

The executive acknowledged that the idea might face public resistance but emphasized that it would be up to corporations to convince people of the economic opportunities AI could unlock in the future.

Over the past few years, key investors and leaders in the AI landscape have shared several theories, highlighting how the technology could reshape work. Last year, Anthropic CEO Dario Amodei claimed that AI was on the verge of slashing up to 50% of entry-level white-collar jobs, making it harder for the next generation to enter the job market.

Interestingly, Microsoft's AI CEO, Mustafa Suleyman, recently cleared up the intent of his statement that AI would eliminate white‑collar jobs in less than 18 months.

The executive indicated that his statement was widely misconstrued. Rather than replacing humans entirely from work, he indicated that AI would be used to augment repetitive and mundane tasks.

At the same time, Microsoft CEO Satya Nadella wants AI agents to be treated like human employees. It'll be interesting to see how AI is adopted in the workplace, and whether organizations choose to view the technology as a supplement rather than a replacement for the workforce.

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